Business in Africa in the Era of Digital Technology Essays in Honour of Professor William Darley /

書目詳細資料
企業作者: SpringerLink (Online service)
其他作者: Abugre, James Baba (Editor), L.C. Osabutey, Ellis (Editor), P. Sigué, Simon (Editor)
總結:XVII, 174 p. 13 illus., 12 illus. in color.
text
語言:英语
出版: Cham : Springer International Publishing : Imprint: Springer, 2021.
版:1st ed. 2021.
叢編:Advances in Theory and Practice of Emerging Markets,
主題:
在線閱讀:https://doi.org/10.1007/978-3-030-70538-1
格式: 電子 圖書
書本目錄:
  • 1. Introduction to “Business in Africa in the Era of Digital Technology”
  • 2. Digitalization in Africa: The case of public programs in Ghana
  • 3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era
  • 4. Digitizing Recruitment and Selection of Employees in Ghana: A Social Media Network Perspective
  • 5. Gender and Rural Entrepreneurship in digitizing sub-Saharan Africa
  • 6. Social Media and Economic Development: The Role of Instagram in Developing Countries
  • 7. Franchising in the gasoline retail industry in Cameroon: A strategic perspective
  • 8. Supply chain management systems in Africa: insights from Nigeria
  • 9. Understanding rural micro and small business marketing practices in Ghana
  • 10. Attitudes to Globalization in the Public, Private and NGO Sectors.