The Evolution of Yield Management in the Airline Industry Origins to the Last Frontier /
| Hlavní autor: | |
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| Korporativní autor: | |
| Shrnutí: | XXVI, 397 p. 121 illus., 50 illus. in color. text |
| Jazyk: | angličtina |
| Vydáno: |
Cham :
Springer International Publishing : Imprint: Springer,
2021.
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| Vydání: | 1st ed. 2021. |
| Edice: | Management for Professionals,
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| Témata: | |
| On-line přístup: | https://doi.org/10.1007/978-3-030-70424-7 |
| Médium: | Elektronický zdroj Kniha |
Obsah:
- Origins
- Airline Pricing
- The Airline Spill Model
- Revenue Management of the Base Fare
- Low-Cost Carriers and Impacts on Revenue Management
- Offer Management
- Competitive Revenue Management
- Agency Revenue Management
- The Last Frontier – Individual Seat Pricing
- Influence of Revenue Management on the Airline Business Process
- Artificial Intelligence and Emerging Technologies in Travel
- Future State
- Index.