Business Model Management Design - Process - Instruments /

書目詳細資料
主要作者: Wirtz, Bernd W. (Author)
企業作者: SpringerLink (Online service)
總結:XIV, 309 p. 176 illus., 149 illus. in color.
text
語言:英语
出版: Cham : Springer International Publishing : Imprint: Springer, 2020.
版:2nd ed. 2020.
叢編:Springer Texts in Business and Economics,
主題:
在線閱讀:https://doi.org/10.1007/978-3-030-48017-2
格式: 電子 電子書
書本目錄:
  • Part A - Business models as a management concept
  • Introduction
  • The business model concept
  • Business model concepts in literature
  • Distinction and aims of business models
  • Part B - Structure of business models
  • Introduction
  • Structure of the value creation in business models
  • Partial models of business models
  • Partial models of business models
  • Business model innovation
  • Part C - Business model management
  • Introduction
  • Types of business model management
  • Design of business models
  • Implementation of business models
  • Implementation of business models
  • Implementation of business models
  • Controlling business models
  • Part D - Business model case studies
  • Introduction
  • E-business model
  • Banking business model
  • Automotive business model
  • Media business model.