Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications /

书目详细资料
企业作者:	SpringerLink (Online service)
其他作者:	Sroka, Włodzimierz (Editor)
总结:	XX, 338 p. 38 illus., 30 illus. in color. text
语言:	英语
出版:	Cham : Springer International Publishing : Imprint: Springer, 2020.
版:	1st ed. 2020.
丛编:	Contributions to Management Science,
主题:	Consumer behavior. Branding (Marketing). Marketing research. Business intelligence. Consumer Behavior. Branding. Market Research and Competitive Intelligence.
在线阅读:	https://doi.org/10.1007/978-3-030-47380-8
格式:	电子电子书

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