Rethinking Luxury Fashion The Role of Cultural Intelligence in Creative Strategy /

Rethinking Luxury Fashion The Role of Cultural Intelligence in Creative Strategy /

Bibliographic Details
Main Author:	Serdari, Thomaï (Author)
Corporate Author:	SpringerLink (Online service)
Summary:	XXII, 191 p. 18 illus., 17 illus. in color. text
Language:	English
Published:	Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2020.
Edition:	1st ed. 2020.
Series:	Palgrave Advances in Luxury,
Subjects:	Luxury goods industry. Branding (Marketing). Strategic planning. Leadership. Luxury. Branding. Business Strategy and Leadership.
Online Access:	https://doi.org/10.1007/978-3-030-45301-5
Format:	Electronic Book

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