International Business and Emerging Economy Firms Volume I: Universal Issues and the Chinese Perspective /

التفاصيل البيبلوغرافية
مؤلف مشترك:	SpringerLink (Online service)
مؤلفون آخرون:	Marinov, Marin A. (المحرر), Marinova, Svetla T. (المحرر), Larimo, Jorma A. (المحرر), Leposky, Tiina (المحرر)
الملخص:	XVII, 259 p. 21 illus., 5 illus. in color. text
اللغة:	الإنجليزية
منشور في:	Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2020.
الطبعة:	1st ed. 2020.
سلاسل:	Palgrave Studies of Internationalization in Emerging Markets,
الموضوعات:	International economic integration. Globalization. Strategic planning. Leadership. Business. Asia. Diversity in the workplace. Emerging Markets and Globalization. Business Strategy and Leadership. Asian Business. Cross-Cultural Management.
الوصول للمادة أونلاين:	https://doi.org/10.1007/978-3-030-24482-8
التنسيق:	الكتروني كتاب

جدول المحتويات:

1. International Business and Emerging Economy Firms: Present Characteristics and Future Trends; Marin A. Marinov, Svetla T. Marinova, Jorma A. Larimo and Tiina Leposky
Part I. Universal Issues Concerning Emerging Economy Firms
2. Multinational Enterprise and Inclusive Innovation at the Bottom of the Pyramid: A Systematic Review; Sina Mortazavi, Igor Laine, Anne Quarshie, Juha Väätänen, and Suraksha Gupta
3. The Effect of Emerging Economies Operations on Knowledge Utilization: The Behavior of International Companies as Exaptation and Adaptation; Päivi Aaltonen, Lasse Torkkeli and Maija Worek
4. Value Co-creation in Multinational Enterprises’ Services Marketing at the Bottom-of-the-Pyramid Markets; Tiina Leposky, Ahmad Arslan and Desislava Dikova
5. An Ethical Perspective on Corporate Leadership in Emerging Economy Contexts: Setting the Scene for Future Research; Li Thuy Dao,- Part II. Specifics of Chinese Firms and Chinese Context
6. The Power of Prestige: Investigating Employees’ Commitment in Companies Acquired by Chinese Multinational Enterprises in Germany; Katrin Held
7. A Combinative Perspective on Technology Adoption: A Case Analysis of Blockchain Technology Adoption in the Chinese Financial Industry; Ziwei Zhao, Daojuan Wang and Xianhua Wei
8. Examining the Importance of Social Media and Other Emerging ICTs in Far Distance Internationalization: The Case of a Western Exporter Entering China; Øystein Moen, Alex Rialp and Josep Rialp. .

مواد مشابهة