Customer Accounting Creating Value with Customer Analytics /

Customer Accounting Creating Value with Customer Analytics /

Bibliografiska uppgifter
Huvudupphovsmän:	Bonacchi, Massimiliano (Författare, medförfattare), Perego, Paolo (Författare, medförfattare)
Institutionell upphovsman:	SpringerLink (Online service)
Sammanfattning:	VIII, 87 p. 19 illus. text
Språk:	engelska
Publicerad:	Cham : Springer International Publishing : Imprint: Springer, 2019.
Upplaga:	1st ed. 2019.
Serie:	SpringerBriefs in Accounting,
Ämnen:	Accounting. Business enterprises > Finance. Marketing research. Business intelligence. Consumer behavior. Quantitative research. Financial Accounting. Corporate Finance. Market Research and Competitive Intelligence. Consumer Behavior. Data Analysis and Big Data.
Länkar:	https://doi.org/10.1007/978-3-030-01971-6
Materialtyp:	Elektronisk Bok

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