Urban Social Listening Potential and Pitfalls for Using Microblogging Data in Studying Cities /

Urban Social Listening Potential and Pitfalls for Using Microblogging Data in Studying Cities /

Bibliographic Details
Main Authors: Hollander, Justin B. (Author), Graves, Erin (Author), Renski, Henry (Author), Foster-Karim, Cara (Author), Wiley, Andrew (Author), Das, Dibyendu (Author)
Corporate Author: SpringerLink (Online service)
Summary:XI, 97 p. 6 illus., 5 illus. in color.
text
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2016.
Edition:1st ed. 2016.
Subjects:
Social media.
Telemarketing.
Internet marketing.
Mass media.
Environmental sciences > Social aspects.
Human geography.
Social Media.
Digital Marketing.
Media Sociology.
Environmental Social Sciences.
Human Geography.
Online Access:https://doi.org/10.1057/978-1-137-59491-4
Format: Electronic Book
Table of Contents:
  • Chapter 1. Introduction
  • Chapter 2. A Short History of Big Data Analysis
  • Chapter 3. Taking Microblogging Data for a Test Drive
  • Chapter 4. A Close Look at Urban Immigrant Communities
  • Chapter 5. A National Comparison: Twitter vs. The American Housing Survey
  • Chapter 6. Conclusion.

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