The joint impact of working capital and platform-economy on firm profitability: The case of e-business model in transition country; Journal of Open Innovation: Technology, Market, and Complexity; Vol. 9, iss. 2

Dades bibliogràfiques
Parent link:Journal of Open Innovation: Technology, Market, and Complexity.— .— Amsterdam: Elsevier Science Publishing Company Inc.
Vol. 9, iss. 2.— 2023.— Article number 100060, 10 p.
Altres autors: Vukovic D. Darko, Spitsina (Spitsyna) L. Yu. Lubov Yurievna, Spitsin V. V. Vladislav Vladimirovich, Gribanova E. B. Ekaterina Borisovna
Sumari:Title screen
This study examines the impact of traditional working capital management (WCM) and modern technological factors, specifically digital communications with customers as part of a customer relationship management strategy (CRM), on the performance of retail consumer-focused industrial and service firms in Russia. Panel data regression analysis is used to determine the individual impact of each strategy on profitability and model the combined effect of the two strategies. The results are presented through a 3D visualization, which highlights the significant positive impact of WCM and CRM on firm profitability. The study concludes that an effective combination of the two strategies can lead to a significant increase in profitability for companies operating in the retail consumer industry in Russia
Текстовый файл
AM_Agreement
Idioma:anglès
Publicat: 2023
Matèries:
Accés en línia:https://doi.org/10.1016/j.joitmc.2023.100060
Format: Electrònic Capítol de llibre
KOHA link:https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=685071

MARC

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330 |a This study examines the impact of traditional working capital management (WCM) and modern technological factors, specifically digital communications with customers as part of a customer relationship management strategy (CRM), on the performance of retail consumer-focused industrial and service firms in Russia. Panel data regression analysis is used to determine the individual impact of each strategy on profitability and model the combined effect of the two strategies. The results are presented through a 3D visualization, which highlights the significant positive impact of WCM and CRM on firm profitability. The study concludes that an effective combination of the two strategies can lead to a significant increase in profitability for companies operating in the retail consumer industry in Russia 
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610 1 |a электронный ресурс 
610 1 |a труды учёных ТПУ 
610 1 |a Working capital management 
610 1 |a CRM 
610 1 |a Digital customer communications 
610 1 |a Social media 
610 1 |a Firm profitability 
610 1 |a Moderation effects 
701 1 |a Vukovic  |b D.  |c economist  |c Leading researcher of Tomsk Polytechnic University  |f 1978-  |g Darko  |9 21109 
701 1 |a Spitsina (Spitsyna)  |b L. Yu.  |c Economist  |c Associate Professor of Tomsk Polytechnic University, Candidate of economic sciences  |f 1976-  |g Lubov Yurievna  |9 18510 
701 1 |a Spitsin  |b V. V.  |c economist  |c Associate Professor of Tomsk Polytechnic University, Candidate of economic sciences  |f 1976-  |g Vladislav Vladimirovich  |9 15195 
701 1 |a Gribanova  |b E. B.  |g Ekaterina Borisovna 
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