Strategic visitor flows and destination management organization; Information Technology and Tourism; Vol. 18

Dettagli Bibliografici
Parent link:Information Technology and Tourism
Vol. 18.— 2018.— [P. 29-42]
Autore principale: Baggio R. Rodolfo
Ente Autore: Национальный исследовательский Томский политехнический университет Школа базовой инженерной подготовки Отделение социально-гуманитарных наук
Altri autori: Scaglione M. Miriam
Riassunto:Title screen
The relevance of the monitoring of visitor flows (VF), namely the general or aggregate patterns of travellers’ movements in a given area is twofold. On the one hand, they are relevant for the spatial description of travel networks. On the other hand, VF patterns are challenging traditional organization of destination management (DM) and are becoming a strategic tool. VFs are useful for reshaping the DM organization’s governance model from a static-central model to a dynamic network. The aim of this research is to estimate SVF using the data movement recorded by a test carried out with an anonymised and highly aggregated mobile phone data set, provided by Swisscom—the major Swiss mobile company. This research sheds some light on the relevance of VF in the understanding and improving of DM organization governance. Furthermore, it provides evidence of the existence of SVF at different levels of geographical scale obtained by network analysis techniques.
Режим доступа: по договору с организацией-держателем ресурса
Lingua:inglese
Pubblicazione: 2018
Soggetti:
Accesso online:https://doi.org/10.1007/s40558-017-0096-1
Natura: Elettronico Capitolo di libro
KOHA link:https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=664506

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