The theoretical basis of the assessment and managementof the activity of enterprise efficiency
| Parent link: | Journal of Economics and Social Sciences: electronic scientific journal.— , 2012-.— 2312-2978 № 12.— 2018.— [4 p.] |
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| Yazar: | |
| Müşterek Yazar: | |
| Özet: | Title screen The article outlines the main directions of increase of enterprises economic efficiency on the basis of thecomprehensive assessment of the achievements additional to the market competitive advantages. The process ofimproving the efficiency of enterprise presented in the scientific literature reflects the methodological problems ofestablishing the optimal set of criteria and selection methods to determine and evaluate the effectiveness, leading to thedevelopment of models efficiency of enterprises. To evaluate the effectiveness of marketing we identified a number ofindicators: market share, return on marketing costs, preserving and increasing the number of clients, relative quality ofthe product. It can be mentioned that indicators for assessing the economic efficiency of enterprises proposed by theauthor will increase the competitiveness. |
| Dil: | İngilizce |
| Baskı/Yayın Bilgisi: |
2018
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| Seri Bilgileri: | Экономические науки |
| Konular: | |
| Online Erişim: | http://earchive.tpu.ru/handle/11683/49520 |
| Materyal Türü: | Elektronik Kitap Bölümü |
| KOHA link: | https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=578263 |
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| 320 | |a [References: 5 tit.] | ||
| 330 | |a The article outlines the main directions of increase of enterprises economic efficiency on the basis of thecomprehensive assessment of the achievements additional to the market competitive advantages. The process ofimproving the efficiency of enterprise presented in the scientific literature reflects the methodological problems ofestablishing the optimal set of criteria and selection methods to determine and evaluate the effectiveness, leading to thedevelopment of models efficiency of enterprises. To evaluate the effectiveness of marketing we identified a number ofindicators: market share, return on marketing costs, preserving and increasing the number of clients, relative quality ofthe product. It can be mentioned that indicators for assessing the economic efficiency of enterprises proposed by theauthor will increase the competitiveness. | ||
| 461 | 1 | |0 (RuTPU)RU\TPU\prd\225573 |x 2312-2978 |t Journal of Economics and Social Sciences |o electronic scientific journal |d 2012- | |
| 463 | 1 | |0 (RuTPU)RU\TPU\prd\277806 |t № 12 |v [4 p.] |d 2018 | |
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| 610 | 1 | |a market economy | |
| 610 | 1 | |a economic efficiency | |
| 610 | 1 | |a financial indicators | |
| 610 | 1 | |a marketing | |
| 610 | 1 | |a personnel | |
| 610 | 1 | |a рыночная экономика | |
| 610 | 1 | |a экономическая эффективность | |
| 610 | 1 | |a финансовые показатели | |
| 610 | 1 | |a маркетинг | |
| 610 | 1 | |a персонал | |
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