Psychological methods of manipulation in advertising; Journal of Economics and Social Sciences; № 5

Psychological methods of manipulation in advertising; Journal of Economics and Social Sciences; № 5

Dettagli Bibliografici
Parent link:	Journal of Economics and Social Sciences: electronic scientific journal.— , 2012-.— 2312-2978 № 5.— 2014.— [3 p.]
Autore principale:	Shakhyrova A. A.
Enti autori:	Национальный исследовательский Томский политехнический университет (ТПУ) Институт социально-гуманитарных технологий (ИСГТ) Кафедра культурологии и социальной коммуникации (КТЛ), Национальный исследовательский Томский политехнический университет (ТПУ) Институт социально-гуманитарных технологий (ИСГТ) Кафедра иностранных языков (ИЯСГТ)
Altri autori:	Zaviyalova Z. S. Zinaida Sergeevna (научный консультант), Lysunets (Lysuneth) T. B. Tatiana Borisovna (научный руководитель)
Riassunto:	Title screen This paper analyses the perception and processing of the advertising information by a person carried out under the influence of manipulative advertising techniques. Advertising specialists take them into account and use them in their work by optimizing the impact on the potential buyer. В данной статье анализируется восприятие и обработка рекламной информации лицом, оказавшимся под влиянием манипулятивных методов рекламы. Специалисты по рекламе принимают их во внимание и использовать в своей работе, повышая эффективность воздействия на потенциального покупателя.
Lingua:	inglese
Pubblicazione:	2014
Serie:	Социологические науки
Soggetti:	electronic resource advertising information manipulation psychological impact methods of manipulation in advertising language manipulation
Accesso online:	http://earchive.tpu.ru/handle/11683/21684
Natura:	Elettronico Capitolo di libro
KOHA link:	https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=537559

Documenti analoghi

Obtaining manipulators kinematic models from its formalised description; Control and Communications (SIBCON)
di: Yakovlev A. S. Aleksandr Sergeevich
Pubblicazione: (2015)

High-Performance Ultrasonic Tweezers for Manipulation of Motile and Still Single Cells in a Droplet; Ultrasound in Medicine & Biology; Vol. 45, iss. 11
Pubblicazione: (2019)

Development of a Digital Twin of an Industrial Manipulator Based on the Robot Operating System; Electron Devices and Materials (EDM)
Pubblicazione: (2025)

Применение нейросетевых фильтров для улучшения фильтрации сигнала электромиографа; Известия Томского политехнического университета [Известия ТПУ]. Промышленная кибернетика; Т. 2, № 1
Pubblicazione: (2024)

Система управления манипулятором на основе биоэлектрических сигналов человека; Известия Томского политехнического университета [Известия ТПУ]. Промышленная кибернетика; Т. 1, № 2
di: Бошляков А. А. Андрей Анатольевич
Pubblicazione: (2023)

Optical Manipulation of Micro- and Nanoobjects Based on Structured Mesoscale Particles: a Brief Review; Atmospheric and Oceanic Optics; Vol. 33, iss. 5
Pubblicazione: (2020)

Advantages and disadvantages of advertising and promotion in the internet; Journal of Economics and Social Sciences; № 5
di: Dudnikova A. V.
Pubblicazione: (2014)

Ultrasonic Testing for Defects in Complex Shaped Metal Products; Russian Journal of Nondestructive Testing; Vol. 57, iss. 5
Pubblicazione: (2021)

Myth as a key tool of mass media in popularization of science; Journal of Economics and Social Sciences; № 13
di: Zinchenko N. S. Nikita
Pubblicazione: (2018)

The development of advertising technology; Journal of Economics and Social Sciences; № 5
di: Sharaeva M. M.
Pubblicazione: (2014)

Modern technology as a factor in the development of outdoor advertising; Journal of Economics and Social Sciences; № 3
di: Kilizhekova K. A.
Pubblicazione: (2013)

Манипуляционная власть в коммуникативном пространстве мира повседневности; Вестник науки Сибири; № 2 (29)
di: Рвалов П. Н. Павел Николаевич
Pubblicazione: (2018)

Arithmetic and Algebraic Circuits
di: Lloris Ruiz, Antonio, et al.
Pubblicazione: (2021)

Topologically protected optical pulling force on synthetic particles through photonic nanojet; Nanophotonics; Vol. 13, iss. 2
Pubblicazione: (2024)

Ambient media as the new approach to advertising; Journal of Economics and Social Sciences; № 2
di: Dudnikova A. V.
Pubblicazione: (2013)

Advertising activity is as a kind of marketing communications; Journal of Economics and Social Sciences; № 3
di: Sokolova Yu. V.
Pubblicazione: (2013)

Distinguishing features and constraints of ambient media technologies; Journal of Economics and Social Sciences; № 5
di: Lyubavina A. G.
Pubblicazione: (2014)

Influence of ambient media technologies on the city image formation; Journal of Economics and Social Sciences; № 5
di: Lyubavina A. G.
Pubblicazione: (2014)

Low-budget advertising campaigns: CONCEPT AND TECHNOLOGY; Journal of Economics and Social Sciences; № 2
di: Makarova E. O.
Pubblicazione: (2013)

Коммуникативные стратегии конструирования концепта "политическое благополучие"; Векторы благополучия: экономика и социум; № 1 (40)
di: Лукьянова Н. А. Наталия Александровна
Pubblicazione: (2021)

Об обучении интеллектуальных агентов в виртуальной среде для задачи управления роботом-манипулятором; Известия Томского политехнического университета [Известия ТПУ]. Промышленная кибернетика; Т. 2, № 3
di: Залогин Н. Е. Никита Евгеньевич
Pubblicazione: (2024)

Integrated marketing communications in educational sphere; Journal of Economics and Social Sciences; № 3
di: Baranova A. S.
Pubblicazione: (2013)

Digital Advertising in the Post-cookie Era Strategic Campaign Planning Across the Customer Journey /
di: Schwarz-Musch, Alexander, et al.
Pubblicazione: (2025)

Efficient data management tools for the heterogeneous big data warehouse; Physics of Particles and Nuclei Letters; Vol. 13, iss. 5
Pubblicazione: (2016)

ALD-Developed Plasmonic Two-Dimensional Au–WO3–TiO2 Heterojunction Architectonics for Design of Photovoltaic Devices; ACS Applied Materials and Interfaces; Vol. 10, iss. 12
Pubblicazione: (2018)

Social Media Management Technologies and Strategies for Creating Business Value /
di: Van Looy, Amy
Pubblicazione: (2016)

Winning the Advertising Game Lessons from the Super Bowl Ad Champions /
di: Raithel, Sascha, et al.
Pubblicazione: (2025)

Low-Rank Approximation Algorithms, Implementation, Applications /
di: Markovsky, Ivan
Pubblicazione: (2019)

Political advertising during the election campaign; Journal of Economics and Social Sciences; № 3
di: Yurev N. B.
Pubblicazione: (2013)

Шоу-политика или шоу в политике; Власть; № 8
di: Карпова А. Ю. Анна Юрьевна
Pubblicazione: (2013)

Анализ данных. Часть 1 Учебное пособие
di: Новикова О. А.
Pubblicazione: (Москва, РТУ МИРЭА, 2020)

Управление данными: лабораторный практикум
di: Шевчук И. С.
Pubblicazione: (Пермь, ПГАТУ, 2024)

Rethinking Advertising Ethics and Effectiveness /
Pubblicazione: (2025)

Product placement in movie; Journal of Economics and Social Sciences; № 1
di: Savchenko I. I.
Pubblicazione: (2012)

Programmatic Advertising The Successful Transformation to Automated, Data-Driven Marketing in Real-Time /
Pubblicazione: (2016)

Decoding Digital Consumer Behavior Bridging Theory and Practice /
di: Pellegrino, Alfonso
Pubblicazione: (2024)

Depicting the Consumer of Experiential Luxury Identities, Values and Consumption Goals in Online Reviewer Discourse on Wine, Perfume and Chocolate /
di: Hommerberg, Charlotte, et al.
Pubblicazione: (2023)

Economic News, Sentiment, and Behavior How Economic and Business News Affects the Economy /
di: Lischka, Juliane A.
Pubblicazione: (2016)

Floor 3d advertizing in Russia; Journal of Economics and Social Sciences; № 2
di: Shekova P.Yu.
Pubblicazione: (2013)

Design Thinking Research Making Distinctions: Collaboration versus Cooperation /
Pubblicazione: (2018)