Modern technology as a factor in the development of outdoor advertising; Journal of Economics and Social Sciences; № 3

Modern technology as a factor in the development of outdoor advertising; Journal of Economics and Social Sciences; № 3

Dettagli Bibliografici
Parent link:	Journal of Economics and Social Sciences: electronic scientific journal.— , 2012-.— 2312-2978 № 3.— 2013.— [3 p.]
Autore principale:	Kilizhekova K. A.
Ente Autore:	Национальный исследовательский Томский политехнический университет (ТПУ) Институт социально-гуманитарных технологий (ИСГТ) Кафедра иностранных языков (ИЯСГТ)
Altri autori:	Demidova O. M. Olga Mikhailovna (научный руководитель)
Riassunto:	Title screen The article deals with modern trends in the development of advertising techniques. They allow you to reduce the cost of the final product and its impact on the environment. New technologies оf outdoor advertising appearing one after the other, expanding the range of services offered by advertising agencies. В статье рассматриваются современные тенденции в развитии рекламных технологий. Они позволяют снижать стоимость конечного продукта и его воздействие на окружающую среду. Новые технологии наружной рекламы появляются одна за другой, расширяя спектр услуг, предлагаемых рекламными агентствами.
Lingua:	inglese
Pubblicazione:	2013
Serie:	Социологические науки
Soggetti:	electronic resource 3D projection outdoor advertising billboards marketing
Accesso online:	http://earchive.tpu.ru/handle/11683/21759
Natura:	Elettronico Capitolo di libro
KOHA link:	https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=537093

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