Ferrell O. C. & Hartline M. D. Michael. (2011). Marketing. Management. Strategies (5th ed.). Boston, South-Western Cengage Learning, 2011.
Chicago Style (17th ed.) CitationFerrell O. C. and Hartline M. D. Michael. Marketing. Management. Strategies. 5th ed. Boston, South-Western Cengage Learning, 2011, 2011.
MLA (9th ed.) CitationFerrell O. C. and Hartline M. D. Michael. Marketing. Management. Strategies. 5th ed. Boston, South-Western Cengage Learning, 2011, 2011.
Warning: These citations may not always be 100% accurate.