Marketing in a Week

Marketing in a Week

Detalhes bibliográficos
Autor principal: Davies E. Eric
Outros Autores: Davies B. Barry
Resumo:Eric Davies is Director of Research & Strategy at Ontrac:Communication. He has held the role of Marketing Director in industry and has wide consulting, research and management training experience. Barry Davies has lectured widely and provides consultancy services to large national companies. He is Professor of Marketing at Cheltenham and Gloucester College of Higher Education.
Idioma:inglês
Publicado em: London, Hodder and Stoughton, 2007
coleção:Week
Assuntos:
Маркетинг
экономика
управление
маркетинговая деятельность
практическое руководство
английский язык
Formato: Livro
KOHA link:https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=212365

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