Marketing in a Week
| Autor principal: | |
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| Altres autors: | |
| Sumari: | Eric Davies is Director of Research & Strategy at Ontrac:Communication. He has held the role of Marketing Director in industry and has wide consulting, research and management training experience. Barry Davies has lectured widely and provides consultancy services to large national companies. He is Professor of Marketing at Cheltenham and Gloucester College of Higher Education. |
| Idioma: | anglès |
| Publicat: |
London, Hodder and Stoughton, 2007
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| Col·lecció: | Week |
| Matèries: | |
| Format: | Llibre |
| KOHA link: | https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=212365 |
| Descripció física: | 80 p. il. |
|---|---|
| Sumari: | Eric Davies is Director of Research & Strategy at Ontrac:Communication. He has held the role of Marketing Director in industry and has wide consulting, research and management training experience. Barry Davies has lectured widely and provides consultancy services to large national companies. He is Professor of Marketing at Cheltenham and Gloucester College of Higher Education. |
| ISBN: | 034084955X |